FOUNDER

Lainne Bacharach

After graduating from Parsons School of Design, Lainne has built a diverse career in partnerships marketing. She began her journey in luxury fashion and fine jewelry, where she collaborated closely with stylists and celebrities. As the industry evolved, Lainne expanded her expertise into celebrity licensing.

Six years ago, she transitioned to agency work, leading influencer and celebrity partnerships. In this role, she worked with brands to design, strategize, and implement impactful collaborations with prominent talent.

In 2024, Lainne founded BONDS to focus on brand-to-brand collaborative collections. Her mission is to design and execute partnerships that engage new audiences, enhance brand visibility, and generate excitement among consumers.